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Technology Heading Into 2020: What’s Next?

For most businesses, technology has a major role in what they do. They use it in all manners of ways, but there is no question that it has become a driving force for business. As the calendar flips to a new decade, we thought that it would be good to take a look at what the 2010s brought us, and what to expect in the 2020s.

2010: A Decade of Innovation

The 2010s saw the expansion and innovation of technologies and devices that came about after the turn of the century, as well as the new technologies that will see improvements themselves moving forward. Let’s take a look at some of the biggest technologies that came to market in the 2010s:

4G

Technically released in 2009 but deployed over the first few years of the past decade, 4G wireless changed what was capable for wireless data transmission. This had a hand in changing several technologies and forced innovations with others. Companies that depended on app deployment and real-time technologies suddenly became much more viable. The 2010s saw the launch of some of the biggest names in mobile computing: Spotify, Uber, Instagram, Snapchat, and many more. None of these companies would have been able to take the world by storm without 4G wireless.

Apple iPad

It’s hard to believe that it has only been 10 years since the introduction of the iPad.  The first–and for the first couple of years, only–true mass-produced consumer tablet computer, it was quickly emulated by a number of manufacturers. Having a large display, and working on Apple’s iOS, the iPad ushered in the tablet boom. After initial sales of tablet computers were through the roof, the touchscreen technology has settled into a useful device for both individuals and businesses.

IPv6

The sixth version of the networking standard went live in June of 2012, upgrading wireless networking that had been in place for years. The new standard improved networking for a new era of connectivity as well as the rapid growth of the number of devices that soon would need to be connected to the Internet.

Chromecast

Google released their first Chromecast in 2013 and it changed the way people were able to view all the new streaming content that was being unleashed. The technology is now integrated into a lot of televisions that you find on the market today, but at the time, it was a revolutionary technology. Businesses can use it to share presentations in conference rooms without a massive expense.

The Virtual Assistant

Apple has Siri. Amazon has Alexa. Microsoft has Cortana. Samsung has Bixby. Google has Google Assistant. The virtual assistant not only is an increasingly useful software, it also got many of the biggest players in tech competing against one another to develop the most useful features. This invention has improved machine learning exponentially and continues to push the innovation that has come to define these iconic brands.

USB-C

If you want one technology that is never mentioned as essential but has been a complete game changer it is USB type C connector. It is now the industry standard (except on Apple devices) for data transmission and power and can be found on a majority of devices manufactured after 2015.

Windows 10

With Microsoft’s mobile division fledgling, and their “metro” Windows 8.1 OS not replacing the aging Windows 7 OS, Microsoft developed Windows 10 to modernize and standardize the Windows experience. Now, firmly in place, it currently runs on over 64 percent of all PCs in the world and is sure to grow as Microsoft retires Windows 7.

2020: The Decade of Things

Many people might consider the 2010s the decade of things, but rest assured, the 2020s will be the first decade where all these Internet-connected devices have the functionality, integrations, and most importantly the security needed to actually be viable tools. This is for the same reason mobile technology took off this decade: improvements to wireless networks.

The truth is that we’ve just scratched the surface of what is possible. The immediate future is going to introduce us to things that seemed like science fiction just 20 or 30 years ago. Let’s take a look at some of the technologies that we will see developed over the next 10 years:

5G

The new wireless standard, 5G, will be rolling out over the next few years and it’s going to signal a major shift in the way that people use technology. Today, the data demands on networks are massive and rising fast. With 5G there is a legitimate hope that it will bring ubiquitous wireless connectivity that is no longer broadcast from macrocell sites that cover neighborhoods, but smaller more mobile broadcast sites that bring high speed, synchronized connectivity to each user. With the limited amount of 5G users already seeing gigabit speeds, 5G is sure to revolutionize the way we use technology.

Artificial Intelligence

While you shouldn’t expect sentient androids, the deployment of artificial intelligence will increase substantially over the next decade. Neural networks that are already being used to recognize patterns in data to automate simple processes will benefit exponentially from the huge amount of data they will be exposed to. This will allow them to solve more complex problems and be used in more dynamic applications.

The Internet of Things

As was stated above, the 2020s will be the decade of things. All those things that now connect to the Internet will finally have the wireless capabilities to be a massive benefit to society. You will begin to see smart cities developed that use AI to run essential services efficiently and cut down waste. You will see driverless cars make the roadways safer and give more people better opportunities. The things will improve crucial systems in healthcare, infrastructure, and finance.

Mixed Reality

The future will be filled with immersive experiences fueled by mixed reality. Eventually, MR is viewed as an eventual replacement to the mobile platforms we all have come to depend on. MR will reduce data strains by providing interactive and real-time overlays for all types of applications. Entertainment, social interaction, and education could be completely revolutionized as this technology is developed.

The technology that fuels the world is sure to change in the next decade as it did in the previous one. What technology would you like to see developed in the immediate future? Leave your thoughts in the comments section below.

 

Windows 10 Mobile OS Complete End of Life Is Here

Are you using a device that’s running on Windows 10 Mobile?  If so, you don’t have a lot of company.  Sadly, the OS never really caught on. Microsoft pulled the plug on its development, announcing that support for it would be coming to an end.

Unfortunately, that day has arrived.  In January of this year, Microsoft announced that December 10, 2019 would be the end of the line for the OS.

That means that version 1709 released in November of this year was the last ever software update.  From here on, Windows 10 Mobile users are on their own.  As new security flaws are discovered in the code, no help will be coming from Microsoft.  No more security patches and no options.

If there’s a silver lining here, it lies in the fact that no new Windows 10 Mobile devices have been released since the early part of 2016 and there aren’t many remaining in service.

The devices currently running Windows 10 Mobile are:

  • Microsoft Lumia 550
  • Microsoft Lumia 650
  • Microsoft Lumia 950 and 950 XL
  • HP Elite x3 (Version and Telstra)
  • Wileyfox Pro
  • Alcatel IDOL 4S
  • Alcatel IDOL 4S Pro
  • Alcatel OneTouch Fierce XL
  • Softbank 503LV
  • VAIO Phone Biz
  • MouseComputer MADOSMA Q601
  • Trinity NuAns Neo

The news is even worse for the tiny fraction of consumers still using Windows Phone 8.1, which stopped getting security updates as of July 11, 2017.  As of this month, Windows Phone 8.1 users have lost app store support, which means no access to software of any kind from Microsoft’s app store.

It is the end of a short-lived era, and if you haven’t already moved away from your Windows Mobile-based tech, the time to retire them and get something else is now.

Security Audits are more Crucial than they Seem

Security audits are an excellent way to set the benchmark for your company’s data integrity. It is also a reliable way of identifying gaps in your system before they can be exploited by hackers.

Auditing and the security strategy

Audits are necessary to maintain system integrity and uphold quality. These system checks help identify security gaps and guarantee business stakeholders that the company is doing everything in its power to ensure that all of its information is uncompromised.

The three key procedures of an audit are assess, assign, and audit. Having a methodical way of auditing helps you avoid missing important details. It is also crucial that each stage is treated with the same level of importance to ensure thorough and comprehensive auditing.

During the assessment phase, have your IT partner look at the security system you have in place. All of your business computers and servers need to be checked, as well as every program and every user. Doing an assessment should give you an overview of how secure your business currently is, along with any weak points that need to be improved.
After the assessment, you may begin assigning solutions and solution providers. Ask your IT provider about solutions they can provide for each of your network/system gaps. And for issues that they can’t handle (perhaps because certain machines and software are highly specialized), ask your IT provider for their whitelist of partners.

Finally, you conclude your audit cycle with an “audit” — one last look-around before releasing the system back into the wild. Make sure that installations, patches, and upgrades are integrated properly and working seamlessly. For future reference, you’ll also want to take down notes just in case you need information about software and hardware improvements done during this audit cycle.

What exactly should be audited?

When conducting an audit, there are three factors you should focus on:

The state of your security – Security — especially digital security — is never at an impasse, and it is always in flux. Why? Because according to the Clark School at the University of Maryland, hackers attack every 39 seconds. And that’s not even accounting for other cyberattacks such as phishing, ransomware, and malware. This means that system security has shorter and shorter expiration dates nowadays, which makes audits all the more crucial to accomplishing your security strategy.

The changes made – The key to having long-term data integrity is a continuity plan — and not just one that addresses severe business disruptions such as those caused by calamity or disaster. A true continuity plan tries to address every conceivable risk realistically, especially those that can trip up business operations, such as cyberattacks. This can only be possible if you know what kind of hardware and software comprise your system, as well as their respective updates and improvements.

Who has access to what – Data systems — even proprietary ones — should allow administrators some control over who sees what. Total accessibility is a very dangerous prospect, especially since business nowadays is increasingly hinged on internet presence. An audit will let you check on user access so that you can make necessary adjustments to protect your data.

If you are looking for help in developing a security strategy for your business, contact us today to see how Net Activity’s  managed solutions can help.

The Best Smartphones Heading Into 2020

The smartphone has become the most utilized computing device in the world. As a result, consumers are looking for the very best of them to get the functionality they demand. The current set of flagship smartphones that are available provide all types of benefits for business, for commerce, and for networking. Today, we’re going to take a look at the best phones you can buy heading into 2020.

The first thing that you should know that is any of these phones (and dozens of others) will likely meet your needs. If you aren’t a gamer or an Instagram influencer, a smartphone manufactured in 2015 will do everything you’ll need it to do, just maybe not as fast. It is, however, important to understand what OS version your smartphone supports, and what specifications you need for use. The power user will want to consider these phones, simply because they will give them the best chance to meet their needs.

Samsung Galaxy s10 Plus

The debate has been raging for years: Which flagship smartphone is better? Some people swear by iPhone, while others stick to their Galaxy S-model. Whatever your thoughts on the matter, the consensus is that the Samsung Galaxy s10 Plus is currently the best Android phone on the market. The 6.17 oz Galaxy s10 Plus features a new clean design that features sharper edges that makes the phone less likely to slip out of your hand. Overall, the build quality is just as you would expect out of a Samsung flagship phone.

The Galaxy s10 Plus comes with a Qualcomm Snapdragon 855 processor with between 128 gigabytes and one terabyte of storage, and between 8 gigabytes and 12 gigabytes of RAM. That’s a lot of storage and power for any device, let alone a smartphone. The device comes with five total cameras, including a wide angle, ultra-wide angle, and telephoto lens. The fingerprint reader has been moved under the display. It comes with stereo speakers and it may be the last Samsung flagship to feature a 3.5mm headphone jack (time will tell).

With the Galaxy s11 Plus due to be launched in a few months, the Galaxy s10 Plus remains the standard in which Android-run smartphones are judged by. Available in Prism White, Prism Black, Prism Green, Prism Blue, Canary Yellow, Flamingo Pink, Ceramic Black, Ceramic White, Cardinal Red, and Smoke Blue, the Samsung Galaxy s10 can be purchased from most major carriers. Depending on the device’s specs you can get one anywhere from $599 to $1,200.

Samsung Galaxy s10 Plus
Body: Aluminum frame with Gorilla Glass 6 front, Gorilla Glass/Ceramic back
Display: 6.4-inch Dynamic AMOLED (~522 ppi)
OS: Android 9.0 with Samsung One UI skin
Chipset: Qualcomm Snapdragon 855
Memory: 128 GB/8 GB RAM; 512 GB/8GB RAM; 1 TB/12GB RAM
Expandable Memory: microSD up to 1 TB
Cameras: Three back-facing (12 MP, 26mm wide angle; 12 MP, 52mm telephoto; 16 MP, 12mm ultra-wide); Two front-facing (10 MP, 26mm; 8 MP, 22mm)
Sounds: Stereo speakers, 3.5mm headphone jack
Battery (battery endurance rating): 4,100 mAh battery (91 hours)
Security: Ultrasonic, under display fingerprint reader; IP 68 resistant
Miscellaneous: Nano-SIM, Wi-Fi 6, Bluetooth 5.0, 15W fast charging, wireless charging, reverse wireless charging, NFC, FM Radio
Other versions: Samsung Galaxy s10, Samsung Galaxy s10e

Apple iPhone 11 Pro Max

In the United States and Great Britain, there is no better selling smartphone year-in and year-out than the iPhone. This year’s flagship iPhone, the iPhone 11 Pro Max doesn’t disappoint. It takes a lot of the elements of the past two cycles and incorporates them into one phone, and then adds superior camera functionality.

iPhone 11 Pro Max, like the iPhone X and iPhone XS features a Super Retina OLED display. It runs on Apple’s A13 Bionic chip and comes with options from 64 gigabytes to 512 gigabytes of onboard storage, and all models come with four gigabytes of RAM. The newest iPhone’s biggest improvements come in their camera set. There are three 12-megapixel cameras, one ultra-wide angle, one wide angle, and one telephoto.

The thing that always sets Apple device out from the competition, the build quality and the powerful iOS software shine in this iteration of Apple’s flagship smartphone. The device is available in Space Gray, Silver, Gold, and Midnight Green, and can be had from $1,100 at most major carriers.

Apple iPhone 11 Pro Max
Body: Stainless steel frame with glass front/back
Display: 6.5-inch Super Retina XDR OLED; 1,242 x 2,688 (~458 ppi)
OS: iOS 13
Chipset: Apple A13 Bionic
Memory: 64 GB/4 GB RAM; 256 GB/4 GB RAM; 512 GB/4GB RAM
Expandable Memory: None
Cameras: Three back-facing (12 MP, 26mm wide angle; 12 MP, 52mm telephoto; 12 MP, 13mm ultra-wide); Two front-facing (12 MP, 23mm; SL 3D camera)
Sounds: Stereo speakers
Battery (battery life): 3,969 mAh (102 hours)
Security: Face ID, IP 68 resistant
Miscellaneous: Nano-SIM, Wi-Fi 6, Bluetooth 5.0, 18W fast charging, wireless charging, NFC
Other versions: Apple iPhone 11, Apple iPhone 11 Pro

Samsung Galaxy Note 10 Plus

The best phone for productivity over the past half decade has been the Galaxy Note (The Note 7 snafu notwithstanding). This year’s productivity device doesn’t disappoint either. The Galaxy Note 10 Plus offers options that none of the other top smartphones have including the state-of-the-art Gorilla Glass both front and back for more durability, the s-pen technology that has a slew of interesting features, and breathtaking 6.8-inch Dynamic AMOLED display.

The internals of the Note 10 Plus are top of industry as well. With a Snapdragon 855 processor, up to 12 gigabytes of RAM and 45 watt fast-charging that replenishes the devices battery from 0-to-100 percent in about an hour. A trio of 12-megapixel cameras with a time-of-flight 3D depth-sensor provides users with solid media capture options. The Note 10 Plus also features a 4,300 mAh battery with reverse wireless charging capabilities that allow other phones with wireless charging capabilities to charge their phone in a pinch.

The Note 10 Plus is available in the new Aura Glow, Aura White, Aura Black, and Aura Blue. It can be had from most major carriers for $849-to- $1,200 depending on the model and features.

Samsung Galaxy Note 10 Plus
Body: Aluminum frame with Gorilla Glass 6 front and back
Display: 6.8-inch Dynamic AMOLED, 1,440 x 3,040 (~498 ppi)
OS: Android 9.0 with One UI skin
Chipset: Qualcomm Snapdragon 855
Memory: 256 GB/12 GB RAM; 512 GB/12 GB RAM
Expandable Memory: microSD up to 1 TB
Cameras: Four Back-Facing (12 MP, 27mm wide angle; 12 MP, 52mm telephoto; 16 MP, 12mm ultra-wide angle; TOF 3D VGA camera); Front-Facing 10 MP, 26mm wide angle
Sounds: Stereo speakers
Battery (battery life): 4,300 mAh (~107 hours)
Security: Ultrasonic in-display fingerprint, IP68 resistant
Miscellaneous: Wi-Fi 6, Bluetooth 5.0, 45W fast charging, wireless charging, reverse wireless charging, NFC, S-Pen functionality
Other versions: Samsung Galaxy Note 10

Google Pixel 4 XL

Google’s newest flagship device, the Google Pixel 4 XL was launched in October and that means Christmas came early for Android purists. Not only does the Pixel 4 XL feature the cleanest Android experience on any smartphone–because it runs stock Android 10–it features some very impressive specs to go along with it.

The Pixel 4 XL runs on a Qualcomm Snapdragon 855 processor and features a 6.3-inch P-OLED display that sets the industry standard with approximately 537 pixels per inch. It still has the squeeze to launch Google Assistant feature that previous Pixel models have featured. It also still doesn’t come with a fingerprint reader, but sports the face-to-unlock feature for improved security. The main benefit of any Pixel phone has been its cameras, and the Pixel 4 XL doesn’t disappoint, with a 12.2 MP wide angle lens and a 16 MP telephoto lens on board.

The Pixel 4 XL comes in Clearly White, Just Black, and Oh So Orange and for the first time is available on all major carriers. The new Google flagship can be had from $899-to-$999 depending on the model.

Google Pixel 4 XL
Body: Aluminum Frame with Gorilla Glass 5 front/back
Display: 6.3-inch P-OLED, 1,440 x 3,040 (~537 ppi)
OS: Android 10
Chipset: Qualcomm Snapdragon 855
Memory: 64 GB/6 GB RAM; 128 GB/6 GB RAM
Expandable Memory: No
Cameras: Two back-facing (12.2 MP, 28mm wide angle; 16 MP, 45mm telephoto) Two front-facing (8 MP; 22mm
Sounds: Stereo speakers
Battery (battery life): 3,700 mAh (~73 hours)
Security: Face ID
Miscellaneous: Bluetooth 5.0, 18W fast charging, wireless charging, NFC, Squeeze for Google Assistant
Other versions: Google Pixel 4

OnePlus 7T Pro

It took us some time to figure out what other flagship phone to put in our annual review, but the one that stood out was the OnePlus 7T Pro, which we believe is a device that gives us a glimpse at the immediate future of smartphone technology. It is a big, sleek device that unlike many of the current smartphones always runs at a 90 hz refresh rate, making it one of the fastest phones on the current market.

The OnePlus 7T Pro is built with a 6.67-inch fluid AMOLED display with an in-display fingerprint sensor. It is running Qualcomm’s best processor, the Snapdragon 855+. It features both a large 4,080 mAh battery and three rear-facing cameras including a 48-megapixel wide angle lens. The selfie camera is motorized and pops up from the top of the device, removing the “notch” many people have maligned.

Compared to the other top flagships that came out in 2019 the OnePlus 7T PR0 is the most modestly priced. In the U.S. you may only be able to get the OnePlus 7T through your carriers, but you can get the 8 GB RAM version online for $699.

OnePlus 7T Pro
Body: Aluminum frame with Gorilla Glass 5 front/back
Display: 6.67-inch Fluid AMOLED, 1,440 x 3,120 (~516 ppi)
OS: Android 10 with OxygenOS 10.0.4 skin
Chipset: Qualcomm Snapdragon 855+
Memory: 256 GB/8 GB RAM; 256 GB/12 GB RAM
Expandable Memory: No
Cameras: Three back-facing (48 MP wide angle; 8 MP, 78mm telephoto; 16 MP, 13mm ultra-wide angle); Motorized pop-up 16 MP, 25mm wide angle
Sounds: Stereo speakers
Battery (battery life): 4,085 mAh (~100 hours)
Security: Optical in-display fingerprint reader, pop-up facial recognition
Miscellaneous: Bluetooth 5.0, 30W “Warp” charge, NFC
Other versions: OnePlus 7T

Other phones to consider: Huawei Mate 30 Pro, Huawei P30 Pro, Sony Xperia 1, LG v50 ThinQ, Samsung Galaxy Fold

There is a laundry list of other powerful smartphones on the market. In fact, two of the very best phones currently available are not on this list for political reasons. The Huawei Mate 30 Pro and the Huawei P30 Pro were both omitted because of the United States ban on Huawei. They may be the two best phones on the market, but for customers in the west, Huawei’s flagships don’t ship with Google Play functionality, which makes a huge difference in the usability and security of the smartphone. We’ll see how this plays out as the calendar moves to 2020.

Nowadays, with OLED technology improving substantially, you will begin to see devices that fold. As of this writing we are still waiting on the first wave of foldable devices that include: Samsung’s Galaxy Fold, Huawei’s Mate X, and the new Motorola Razr that looks a lot like the Razr phones many people had earlier in the century, but now when you flip it open, it is essentially a smartphone.

Another consideration going forward is the integration of 5G technology. 5G has been launched in select cities, and manufacturers have created a few 5G-capable phones, but as of this writing, we are really a few years from 5G phones becoming standard. That doesn’t mean they won’t be made available in larger numbers in the coming market cycles.

The smartphone is changing the world; and, with the best hardware, people are able to do more from more places. What smartphone do you use? What new features are you looking forward to?  We would love the hear from you!

Warning Signs That Your Computer Is on Its Last Legs

It is no secret that a computer that doesn’t seem to want to behave (or seems to experience constant issues) is something that most people just want to replace, no questions asked. However, by nature of how computing devices are put together, it is entirely possible that your device could simply be in need of a (much less expensive) repair.

Here, we’ll review some of the issues your device may be exhibiting, and discuss what could potentially be causing them. First, however, we need to address the first step you should take – just to be safe.

Take a Backup at the First Sign of Trouble

The moment you suspect that something may be wrong with your device’s hardware, you need to make a point of taking a backup, double and triple-checking that your data is redundantly saved. Ideally, at least three copies, saved in at least two locations, one of which is located offsite. This way, should something go terribly wrong with your equipment before you can solve the problem, you won’t lose everything.

This is purely a means of mitigating a worst-case scenario, and is really a best practice that you should be following every day as there are a variety of situations where a backup can prove useful.
Once you have done so, you are ready for some basic diagnostics.

Issue: Recurring Software Problems

This is one of the surest signs that there is an issue, as long as a few conditions are met. First off, you need to consider how many software titles are experiencing repeated problems. If it is just one title in particular, the problem is probably with the software, not your device. However, if multiple programs are behaving oddly–crashing, glitching out, or freezing–there could be a much more serious problem at play with the software that supports your computer.

This is when it is time to try reformatting the hard disk and reinstalling the operating system (which is exactly the kind of situation in which it helps to have a data backup at the ready). Most software issues would be resolved by this, so if your issues persist, you likely have an issue with the hardware that actually makes up the device.

Issue: Malfunctioning or Failing Hardware

As your computer is made up of many different parts, any of them could potentially fail… and depending on which part it is that does, you could be facing a relatively simple replacement of a certain component, or the replacement of the entire device.

For example, issues with dead pixels on the screen of your device or an unresponsive touchpad are times when it’s just more economical to replace or repair the part, whereas an issue with the motherboard (which would mean replacing a litany of other components, like your RAM, the CPU…) might make it more worth your while to just replace the entire device. In these situations, it is likely better to turn to an expert for their professional opinion.

Issue: Loud Parts or Lacking Performance

While computers don’t have wrinkles, they certainly show their age in other ways. Devices that haven’t been maintained well or are getting long in the metaphorical tooth can become noisy, hard drives clicking and grinding or fans running on full speed, effectively all the time. These are signs that something isn’t quite right in your computer, and that this something needs to be resolved before the part making the noise fails entirely.
A slower computer can also be a sign that your computer has outlived its productivity, but it could also indicate the need for some maintenance. Before taking any drastic measures, try emptying some space on the device’s hard drive and running a virus check to see if your computer’s resources aren’t being used pointlessly. If this doesn’t help matters, it is likely time to replace the device.

A good rule of thumb to follow when deliberating between repairs or replacement: if your computer is too old to run updated software, or your repairs will cost more than half of what a new device would cost, replace it.

If you still aren’t sure about the state of your current devices, or just want a professional opinion as to what your best option is, reach out to Net Activity. Our job is to ensure that businesses have the resources they need to effectively function. To find out more, give us a call at 216-503-5150.

Is your Business ready for BI?

Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses (SMBs). The huge investment required to hire data-delving specialists makes us think BI is only for larger organizations. But this is no longer the case. Not only does a growing selection of self-service tools make BI more affordable for SMBs, but it also makes data management more efficient, given that your business probably creates and holds more data than you realize, making it easier for you to get going. It’s time you start harnessing data that will help you to make more strategic business decisions.

You’ve already got the data you need

It’s easy to underestimate the amount of data your SMB already has at its disposal. In every area of your business, from finance and sales to customer relations and website management, the software packages you use to simplify your everyday operations are packed with reams of information that most of us don’t even think twice about. By talking to key stakeholders in your organization’s various departments, you can get an idea of the kind of data you already have, how it’s generated, and where it’s stored. You can then start to think about using BI tools to transform that information into meaningful business insights that will inform your decision-making. No need for you to invest in time-consuming data generation from scratch!

Self-service BI tools are plentiful — and affordable

The emergence of self-service BI puts useful business analytics within reach of smaller business owners who lack the fancy-pants budgets of larger corporations. In fact, there are numerous self-service BI tools that you can use to get started in this area without even spending a dime. Microsoft Power BI is a powerful application that’s pleasingly user-friendly, and most businesses will find the functions they need in the free version. Zoho Analytics has a low entry-level cost, too, and the slightly pricier yet still affordable Tableau is another option that’s worth exploring.

It’s easy to get started

BI is an intimidating term, especially for the average business owner. But by taking small steps, it’s easy for anyone to get started — and before you know it, you’ll be enjoying the benefits of having data-driven, intelligence-based insights that will enable you to make better business decisions.

Most self-service BI tools come with built-in suggestions for reports that businesses commonly run and find useful. Other worthwhile statistics to explore include the percentage of your clients who cancel within a set period, website landing pages that generate the longest visits, your most profitable individual products or services, the days or months in which you generate your highest revenues, and which of your clients bring in the most revenue and profit.

Truly harnessing data is the future of the business world — it’s how companies like yours can make smarter decisions that increase efficiency and profitability. And having self-service tools available means SMBs no longer need a crazy budget to be able to afford the benefits of BI. To find out more about putting in place the tools that can help you do smarter business, just give us a call.

 

 

Watch out for new Holiday Scams this Season

The 2019 Holiday Season is officially upon us, and unfortunately, that means that scammers around the world are ramping up for another busy season.

Deals abound on Black Friday and Cyber Monday. Sadly, those two big shopping days mark the beginning of a mad sprint to push out as many shopping-related scams as possible.

Researchers at ZeroFOX have been monitoring the online retail landscape and have identified more than 60,000 potential scams, most of them aimed at mundane product categories that are not categorized as luxury items.  Among the most common scams on tap this year are fake promotions that promise gift cards, discounts that sound too good to be true, or coupons that promise a drastic price reduction on a popular holiday item.

As ever, the rule of thumb is this:  If something seems too good to be true, it almost certainly is.  It’s also worth noting that your personal information is much more valuable than you’ve been conditioned to believe. Even if you feel as though you’re being promised a fair deal in exchange for a raft of personal information, you almost certainly aren’t.

Before you fill out the capture box and give away a wide range of details about yourself, stop and think. Ask how it might be used against you later on, and if it’s worth the promise of (not guaranteed) the generous discount on a single consumer good you’ve got your eye on.  If you stop to think about it in those terms, you’ll find that the answer to that question is almost always a resounding no.

Be especially wary of any ad leveraging any of the following hashtags:

  • #blackfriday
  • #cybermonday
  • #giveaway

While many legitimate merchants use these, scammers know this and won’t hesitate to leverage them this holiday season.  Stay alert.  Stay vigilant.  Guard your data.  Those are the keys to a safe holiday season this year.

9 Tech Trends that will grow your Business in 2020

How will the latest advancements in tech affect your small business in 2020?

From building trust to enhancing customer experience, tech tools and innovative processes will allow your organization to stay productive and competitive. As Spiceworks 2020 State of IT survey reports, “88% of businesses expect IT budgets to grow or stay steady over the next 12 months.”

So, how do small businesses with fewer than 100 employees plan to allocate their technology budgets? Take a look:

  • 35% to hardware
  • 31% to software
  • 22% to hosted and cloud-based services
  • 11% to managed services

As organizations increase spending on tech tools, it’s critical to understand how small business technology trends impact your company while finding ways to implement agile solutions.

A Complete Mobile Experience is Required

Let’s face it; if your website isn’t mobile-friendly and accessible, then it’s tough to stay competitive. While mobile online use won’t slow in 2020, you can expect to see more consumers accessing information and payment options in brick and mortar stores.

  • Mobile Payments In-Store. Instead of searching for a credit card, customers want to use their phone to make in-store payments by holding their phone up to a terminal or scanner.
  • Mobile Payments Online. One-click online checkouts using mobile wallets gain popularity due to a better conversion rate. Solutions include Apple Pay, PayPal, One-Touch, and Visa Checkout.
  • Mobile Marketing. Companies increasingly leverage in-store mobile marketing to meet consumer demands since “32% of shoppers changed their minds about purchasing items after checking out the product information on their mobiles within brick-and-mortar stores,” according to Invesp.

Small Businesses Turn to Artificial Intelligence as a Service

In 2020, more SMBs will invest in artificial intelligence as a service (AIaaS) with Tractica finding “the total global revenue for AI software is expected to grow from $9.5 billion in 2019 to as much as $118.6 billion in 2025.” A rise in third-party services allows companies to outsource tasks via a monthly subscription leading to an increase in productivity.

Data Analytics Fuels SMB Strategies

Access to data is vital for business growth. However, the sheer amount of information is challenging to sift through and analyze. Fortunately, Deloitte reports, “Cloud-based cognitive services are increasing adoption by reducing the investment and expertise required to get started.” Instead of using data to inform marketing and sales plans, more small businesses will use technology to inform their strategy at the granular level.

Collaboration Tools Improve Workplace Communications

As more small business leaders rely on a remote workforce to scale their business, collaboration software becomes vital. These tools connect in-house staff with contractors across the globe, resulting in increased productivity.

With Gensler’s U.S.Workplace Survey reporting that 43% of respondents consider the “best workplace” as one that promotes team building and collaboration, silo’ed offices and communication gaps are not an option in 2020. Instead, small business owners will develop strategies based on how their staff interacts, what their pain points are, and will find ways to deliver data that is relevant to all sides.

SMB Websites Focus on Voice and Chatbot Enhancements

From vehicles adding voice technology on infotainment systems to algorithm changes favoring a customer-centric approach over keywords, more small business owners will pivot to technologies that gear their website to user’s specific needs.

  • A conversational tone with natural interwoven keywords beats fluffy keyword-stuffed content.
  • The importance of user experience leads to user-friendly content and AI chatbots that solve everyday problems.

User Reviews Provides Data for Personalization

Customer reviews remain vital in 2020. Data from current clients provide social proof along with information on competitors, and keywords used in natural language. Affordable technologies help small business leaders glean more data from reviews which helps with:

  • Formulating new products.
  • Bulking up customer support.
  • Producing better content.

With so many ways to use reviews, including the boost to SEO and web traffic, more small businesses will encourage reviews across multiple platforms then use the information to develop data-driven strategies.

VoIP Business Telephone

With VoIP, you can bring your telephone setup to the cloud, uniting your entire business with a single, advanced, cloud-based, hosted telephone system featuring business-class service. Using VoIP (Voice over Internet Protocol), you can stay connected to your office and customers, no matter where you work.

These are the top ten benefits of VoIP for small business that you should know:

  1. Security
  2. Accessibility
  3. Lower Costs
  4. Call Recording
  5. Voicemail Transcription
  6. Easy Setup
  7. Call Quality
  8. Reliability
  9. Reporting
  10. Virtual Concierge

Social Media Remains Challenging But Necessary

From a drop in organic reach to consumer privacy concerns, social media management is difficult. Plus, it consumes a small business owner’s time and marketing budget. To balance the needs of customers without massively increasing costs, SMBs will focus on data-driven decisions. Key areas to keep an eye on in 2020 include:

  • Social proof remains paramount to consumers. Organizations that provide value while increasing trust outperform the competition. Ways to do this include sharing customer interactions, leveraging employee advocacy, and building online communities.
  • Alternate channels intrigue users. From Pinterest to TikTok, you can expect to see other options besides Facebook and Instagram attract attention. Consider where your target audience plays and shops, as their tech use changes.
  • Customer service on social platforms grows.45% of consumers head to social media when they have a question. SMBs who support clients across social channels develop trust while enhancing brand visibility.

Managed Services

Managed IT services offer a lot of things that simply aren’t possible with a smaller IT department: 24/7 monitoring, enhanced data security and resilience, and the scalability to keep up with your growth. With data breaches and identity theft at an all-time high, and hackers increasingly going after SMBs, expert help to safeguard and protect your business is critical. Growth in managed services continues, so make sure you are working with the right provider for your business.

Download our Managed Services Checklist to learn more.

Public Chargers Can Expose Your Device To Hacking And Malware

On paper, it seems like a lovely idea to use a public charger.

Airports, hotels, and other high traffic areas have begun to increasingly offer public USB power charging stations to give people a convenient means of recharging their favorite devices.

Unfortunately, things are not working out quite according to plan.

Naturally, hackers around the world have taken note, and regard such easily accessed terminals as juicy targets and low hanging fruit.  According to a security alert published by the Los Angeles District Attorney’s office, many of these stations have been compromised, and using them could expose you to malware.  This type of attack even has its own name:  Juice Jacking.

In recent years, several proofs-of-concept have been created that demonstrate how these charging stations can be taken over by hackers and used to distribute malware to anyone foolish enough to plug into them.  Of these, the worst of the lot was proudly displayed at the 2013 Black Hat security conference. In that case, it was a malicious charger that could deploy malware on any iOS device.

Just a handful of years later, in 2016, Samy Kamkar raised the bar with an Arduino-based device he dubbed “KeySweeper.” By all outward appearances, it was just a USB wall charger. However, it wirelessly and passively sniffed, decrypted, logged, and reported back all keystrokes from any Microsoft wireless keyboard in its vicinity.

While these two were the most prominent examples of the kinds of havoc hackers can cause on this front, there are many others.  To try and get a handle on the problem, the LA District Attorney’s Office issued a security bulletin that recommended the following tips to all travelers:

  • Use AC power outlets only, not USB charging stations
  • Take AC and car chargers with you when traveling because you know and trust them
  • Consider buying a portable charger for emergency use

Good advice.  If you’re a frequent traveler, these tips are well worth incorporating into your travel preparation plans.

Another WhatsApp Vulnerability Has Been Found

WhatsApp is the most popular messaging platform in the world.

Unfortunately, that means it’s got a giant bullseye on it where hackers are concerned.

In recent months, the company has faced no end of troubles as a raft of vulnerabilities have been exposed and exploited by hackers from every corner of the globe.

The company is still reeling from the blowback associated with these various issues, but their troubles don’t seem to be over yet.  Just last month, WhatsApp quietly found and patched another vulnerability.  This one is tracked as CVE-2019-11931. It is a stack-based buffer overflow issue relating to the way that older WhatsApp versions parsed MP4 metadata, allowing attackers to launch denial-of-service or remote code execution attacks.

All a hacker needed in order to exploit the flaw was a target’s phone number and a specially crafted MP4 file. It just had to be constructed in such a way that it installed a backdoor upon opening.  From there, a wide range of malware could be installed at the hackers’ leisure.  Worse, this vulnerability was found in both the consumer and Enterprise versions of WhatsApp for all major platforms, including Windows, iOS, and Android.

An advisory bulletin was recently published by WhatsApp’s parent company, Facebook. See the list of versions they provided below.

The list of affected versions are as follows:

  • Business for iOS versions prior to 2.19.100
  • Business for Android versions prior to 2.19.104
  • Windows Phone versions prior to and including 3.18.368
  • Enterprise Client versions prior to 2.25.3
  • iOS versions prior to 2.19.100
  • Android versions prior to 2.19.274

If there’s a silver lining here, it is that the company has confirmed that there have been no instances of this exploit having been used ‘in the wild’ and the company has already issued a patch.  If you’re one of WhatsApp’s legions of users, check to be sure you’re running the latest version. If not, update immediately to be on the safe side.

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